I N F O - E C O - B O O K L I S T - Doors of Perception 3 (1995)
Brainframes,
Technology, Mind and Business
author: Kerckhove, Derrick de
publisher: Bosch & Keuning, BSO/Origin, 1991
language: English
pages:170 pp.
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isbn: ?
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Humankind adapts very quickly to major change. Within one generation, we learned to accept television, the computer and networks as perfectly natural phenomena, not realising how far-reaching their influence on our psyche can really be. Within our brain, frameworks called `Brainframes' form in which we place these new technologies.De Kerckhove explains in crystal-clear terms what Brainframes are and how they help us understand the connections between technology, psychology and `business'. `This book is not aimed at psychologists or technologists. It is a delectable morsel of information for all those who know that they have a bit of both in them.' (Eckart J. Wintzen)Utrecht
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